A serum is a cornerstone of any effective skincare routine, delivering a concentrated boost of active ingredients your skin needs. In this post, NUXE shares expert tips on choosing the right serum and applying it properly to get the most out of every drop.
What is a Serum?
Serums stand out for their lightweight, highly concentrated formulas—designed to target specific skin concerns, whether you’re looking for intense hydration or powerful anti-aging benefits. Because serums absorb quickly and penetrate deeply, it’s crucial to layer them under your favorite day or night cream. The cream locks in moisture and adds a protective barrier, allowing you to customize a skincare regimen that’s perfectly tailored to your skin’s unique needs.
How to Choose the Right Serum?
Every complexion is unique, and it evolves over time. Before you learn how to apply a serum, you need to select the one that best addresses your skin’s current needs. Pay attention to texture, tone, and any sensations of tightness or dryness—that’s your cue for a hydrating serum.
To meet a wide range of concerns, the NUXE laboratory has formulated several cutting-edge serums:
- Super Serum [10] – The Universal Anti-Aging Concentrate: Suitable for all skin types, this powerhouse serum blends hyaluronic acid with thousands of micro-balls of fractionated botanical oils to deliver fatty acids and hydration deep into the skin. A patented Edelweiss cell complex and niacinamide boost its smoothing, plumping, and brightening effects, activating your skin’s youthful mechanisms.
- Merveillance Lift – Firming Activating Oil Serum: Infused with micro-algae oil, this ultra-corrective anti-aging serum firms and tones with every application. Used morning and night, it delivers a 32% increase in skin firmness within one month. Its non-greasy oil texture melts into skin, making it a pleasure to apply.
- Nuxuriance Gold – The Recovery Oil Serum: Tailored for mature, dry skin, this nourishing serum combines rice oleo-extract with organic avocado, sesame, jojoba, and macadamia oils. It instantly comforts, reinforces your skin’s defenses, and promotes repair—leaving it stronger, plumper, and more radiant.
How to Apply a Serum?
For best results, use your serum both morning and night by following these steps:
Cleanse and dry your skin thoroughly.
Dispense a small amount —a dab or a few drops are enough, since serums are highly concentrated.
Warm it up by rubbing the serum between your fingertips.
Smooth onto your face, starting from the center and working outward—avoiding the eye area.
Extend to your neck and décolletage for an all-over boost.
Wait 30 seconds to let the serum absorb fully.
Lock it in with your favorite day or night cream.
Follow this simple serum ritual to maximize its benefits. Whatever your skin’s concerns, NUXE has the perfect serum to address them!
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